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Get down to business with new look Jurys Meetings

First International Hotel Group to receive AIM Accreditation

submited Wed 09 May, 2012

Jurys Inn has launched a new and improved meetings offering, Jurys Meetings across its city centre hotels. The hotel group is also delighted to announce it has become the first international hotel group to receive AIM accreditation from the MIA, the industry’s only accreditation which is committed to driving up standards of the UK’s meetings industry.

Jurys Meetings provides value for money, inclusive day delegate packages across the group which include the cost of room hire, AV equipment, unlimited tea and coffee, WiFi, wired internet service, stationery toolkit and lunch. And, a team of dedicated Jurys Meetings staff will provide a seamless experience from booking through to managing the event on the day.

Ideally situated for easy access in city centre locations, Jurys Inn can cater for meetings, seminars, conferences or training events that can accommodate anything from five to 400 delegates. All the meeting rooms are modern and stylish with adjustable air-conditioning, guaranteed natural daylight, which makes them bright and airy to work in.

Jurys Inn recently carried out a survey amongst its corporate guests and found that 78.6% said price is the strongest influencer when choosing where to book an event followed by location 66.4% and service 49.6%. As part of the new offering Jurys Inn has also introduced a 12-point Service Promise that guarantees nothing less than excellent service. If the hotel fails to deliver and cannot rectify the situation to the client’s satisfaction, they will deduct 2% per point from the final invoice up to a maximum of 20%.

Says Suzanne Cannon, Group Marketing Manager, Jurys Inn: “When we carried out our survey we weren’t surprised to find that price and service are two of the biggest influencing factors when booking an event. We feel the Jurys Meetings package gives our clients a clear understanding of exactly what is included without any hidden extras as well as offering great value and service. Our survey also found that 97.7% of our business guests would either recommend or book another meeting at Jurys Inn which for us is testament to the fact that we are ticking a lot of the right boxes for our clients.”

Integral to the Service Promise, is that all UK enquiries will be responded to with two hours of receipt; the event organiser will receive a full brief on the event 72 hours prior to the event and will be met on arrival by the dedicated Jurys Meetings team member. All rooms and AV equipment will be set up 30 minutes prior to the contracted arrival time and refreshments will be served at agreed times. A Jurys Meetings team member will conduct a debrief before departure followed by a call three working days later to ensure everything ran smoothly. And, when the bill is sent there will be no hidden extras, just the costs as agreed in the quotation.

Jane Longhurst, MIA Chief Executive said, "The innovative new meetings offering from Jurys Inn is an example of the group's commitment to raising standards, and this has been palpable throughout the group's AIM accreditation process. AIM is already being used by Jurys Inn hotels across Britain and Ireland to develop meetings business, demonstrating an unmistakable alignment and profound understanding of the principles for which AIM stands. Jurys Inn approach to AIM is recognition of the accreditation's versatility, scope and growing appeal to a wider audience of both buyers and meeting venue operators. The entire MIA team is looking forward to working with Jurys Inn to help ensure its objectives in the meetings industry are achieved."

In keeping with the group’s green GTBS Gold status, in order to be promote good sustainability practices each meeting room has a water cooler to save on the recycling of glass bottles and instead of setting the tables up with pads and pens, delegates will be encouraged to select what they need from a table in the room. Included as standard is a stationery toolkit, which includes stapler, blue tack, markers etc.

Event organisers can either book directly with their chosen hotel or fill in an enquiry form online at For multiple venue bookings there is a dedicated central team who will co-ordinate the booking with each of the hotels after which the individual hotel will take care of all the details.