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This section is designed for journalists or anyone seeking information on our company. Here you can access press releases and general information about  Jurys Inn Hotel Group.

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Introducing…The ‘Bizcation’

Jurys Inn hotel group shows business trips are the new mini-break

submited Tue 03 Apr, 2012

You’ve heard about the ‘Staycation’ and the ‘Daycation’ and now in this tough economic climate, we’re seeing proof that business trips are being seen as the new mini-break – the ‘Bizcation’. 35% of business travellers surveyed have said they see overnight business trips as a break from routine with 19% looking forward to exploring a new city, according to a Survey conducted by hotel group Jurys Inn and Cross Country Trains.


Of the 1000 business travellers surveyed, a quarter admitted to looking forward to a business trip, with London (22%) being the most popular UK business destination followed closely by Birmingham (16.2%) and then Brighton (16.1%). A quarter of business travellers also saw an overnight hotel stay prior to a business meeting as proof they are valued by their employer. However, preferring to arrange their own ‘Bizcation’, nearly 40% would rather book their own accommodation and transport.


Despite common misconceptions, nearly 85% of business travellers in a relationship do not argue with their partners about the number of business trips they take, indicating partners understand work commitments and welcome taking a break from each other.


Business travellers were quizzed over the delicate question of fidelity: over 70% of those questioned had never experienced a “brief encounter” whilst travelling for business and of those that had, over a third had regretted it but nearly 10% had formed a relationship afterwards.


Jennifer Worth’s ‘Call the Midwife’ was the book of choice for both male and female business travellers with 18% choosing to read this rather than business related books. Seeing business travel as a relaxing, social activity, 51% of those questioned would prefer to eat in a hotel restaurant, rather than ordering room service.


It's not about the money, money, money Ironically, ‘it’s not about the money, money, money’ for business travellers with 21% of those questioned choosing Jessie J’s ‘Price Tag’ as the most motivational pre-business meeting song choice.


Hilary Devey tops the list for ideal celebrity to be in a business meeting Business travellers would rather have a meeting with Dragon's Den star Hilary Devey (18%), over any other celebrity listed including Alan Sugar (9%) and Richard Branson (13%) with Vince Cable being the least favourite (1%).


Hanging Loose: Most business travellers would go commando in a business meeting 75% of those questioned admitted to forgetting their underwear, most (28%) chose to go commando, rather than wearing yesterday’s (15%) or purchasing new underwear (23%). Shoes were the most common item to be forgotten when heading off on a business trip (25%), followed by toothbrushes (25%) and smart clothing suitable for business meetings (17%).


Psychologist, Dr Barry Cripps CPsychol CSci FBPsS comments, “With people taking fewer traditional holidays, it is no surprise that an overnight business trip is becoming the new mini break in the UK. After a time, however interesting our job may be, as humans we are programmed to become bored with our daily routine, thus looking forward to change. A short business trip suffices to fulfill this role, whilst, in many cases, simultaneously producing a feeling of self worth and personal identity when a company puts this level of trust in an employee. From the survey results, it seems couples are becoming more understanding of this, appreciating the time away from each other to relax.”


Says Suzanne Cannon, Group Marketing Manager for Jurys Inn: “We're not at all surprised about the results of our research. As we are all working longer hours with less time for leisure breaks, it's easy to see how a business trip or a 'Bizcation' is now seen as a welcome break from routine. At Jurys Inn, we offer the business traveller a smart buying choice and a credible alternative to a four star hotel without compromising on comfort or service."


Jurys Inn recently won the 2012 Award for Best Small or Independent Hotel Brand for the second time. The judges said “Jurys Inn ticked all the boxes from the perspectives of both the buyer and traveller, and represented excellent value for money”. Some of the key elements that impressed the judges were; the new Jurys Business Booker tool, the launch of a Superior Room Upgrade Package, a revamped Jurys Rewards loyalty programme, mobile website development, the overall quality and consistency of the product and the friendly and dedicated employees.


46% of business travellers questioned cited hotel location as being the most important aspect when selecting a hotel for business travel. Jurys Inn has attracted attention amongst guests and the industry for the quality, value and consistency of its service within central city locations. With large, welcoming receptions in all of the hotels, staffed 24 hours a day, a separate bar and restaurant, comfortable bedrooms designed for working in as well as consistent delivery of warm and friendly service, Jurys Inn is the ideal choice for business guests.

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